During this two-hour session, I will briefly outline the strategies I employed as the CEO of Saint-Cyr Art Studio to elevate my mural company's revenue from $50,000 to over $1,000,000 within a three-year period. This growth was achieved by directly marketing to NYC public school principals as a non-contracted vendor, thus avoiding the MTAC requirements and the RFP/Bid process.

This 2.5 hours ZOOM workshop is designed to equip artists with the fundamental sales techniques necessary to successfully market and sell their art. Facilitated by seasoned Business Owner and Visual Artist Marie E. Saint-Cyr, this workshop aims to empower artists to achieve financial success and sustainability in their creative careers.

This 2-hour workshop aims to equip artists with the necessary skills to formulate effective pricing strategies that ensure they receive fair compensation for their creations/creative services, while maintaining a competitive edge in the marketplace. The session will be led by the experienced business owner and visual artist, Marie E. Saint-Cyr, who brings a wealth of knowledge to the table.

Establishing appropriate pricing for artwork is crucial for an artist's sustainability and growth, as it allows for the coverage of expenses, recognition of the value of time and creativity, and the foundation for long-term success in the art world.

This workshop aims to support non-contracted vendors collaborating with the NYC Department of Education in developing a strategic sales approach targeted at NYC principals by understanding the schools' buying cycle and aligning vendor offerings accordingly.

This 2-hour workshop is designed to equip artists with crucial insights and practical tools necessary for effective and sustainable financial management, enabling them to concentrate more on their artistic endeavors while alleviating financial pressures.